Cameras and Photographic Supplies, Sears, Roebuck & Co. (Chicago, IL), Form 410E, undated c. 1916, ~9"x12", 128pp
A marked difference from the newspaper-like 1914 catalog that uses page numbers from the big Sears catalog, this catalog has large dimensions (too large, in fact, to scan from edge to edge), sumptuous thick paper, and uncluttered pages printed especially for the photographic catalog. It is undated yet marked Form 410, but a description of all three (1913, 1914 and 1915) volumes of Better Photos on page 71 mean that it can't be before 1916, and the advertising of the XIX Conley Plate Camera, reportedly made from 1903-1917 probably means that it can't be after 1917. That there is a Form 410F catalog that also contains the XIX probably means that 410E is c.1916 and 410F is c.1917.
